Why Tobii Studio?

Tobii Studio™  offers a comprehensive platform for recording and analyzing eye gaze and other data. It supports a broad range of studies ranging from usability testing and market research to psychology research and physiological experiments.

Get the most out of eye tracking with intuitive test procedures and powerful analysis tools. Calculate standard eye tracking metrics or export data. Visualize findings in ways that make them more understandable and convincing. Gaining insight into human behavior, consumer responses and physiology has never been more successful.

Tobii Studio is ideal for evaluating interactive media such as websites, software, e-mail campaigns, computer games, interactive TV, as well as print and online advertising, TV commercials, shopping shelves and physical products. Scientific research use includes psychological response studies, infant research, reading studies, and studies of autism, ADHD and vision deficiencies. 

Heat map visualization based on data aggregated from 50 participants.

Click here for an overview of Studio feature highlights.