System components
Eye tracking glasses
The eye tracking glasses capture what the subject sees and record subject comments. They look and feel just like a regular pair of glasses, which means that they feel natural to subjects and avoid attracting the attention of other people, for example, in the real-world retail environment. The ultra-lightweight construction and absence of distracting cameras or mirrors in the subject’s field of vision make the experience of wearing the eye tracking glasses completely unobtrusive.
Recording assistant
The Recording Assistant records eye tracking data, sound, video, AOA snapshots, and the position of the IR markers, and saves the data to a memory card. It guides you through the calibration of the subjects – ensuring reliability and removing subjective judgment – and displays information about eye tracking quality, battery life and so on. This pocket-sized device means that subjects are free from carrying bulky, heavy recording equipment.
IR markers
IR markers are used to define areas of analysis (AOA) around the research site. They communicate with the eye tracking glasses via an infrared port and enable the system to keep track of multiple AOAs automatically. The AOA-Track™ data-mapping technology enables automated data mapping and aggregation for statistical analysis.
Tobii Studio eye tracking software
Tobii Glasses are integrated with Tobii Studio – the leading eye tracking analysis and visualization software. Tobii Studio provides time-saving analysis tools that allow efficient data aggregation from a large number of subjects. You can retrieve relevant statistics and create graphic illustrations that can be copied and pasted into your research report. Tobii Studio also supports a combination of eye tracking and post interview sessions. Learn more about Tobii Studio eye tracking software here.
> Tobii Glasses Eye Tracker Technical specification