Collect eye tracking data in a coffee shop, at the mall or in an office - wherever your participants are. Tobii X2-30 Eye Tracker is a new small, affordable, full-feature eye tracking system that snaps into place on your laptop so you can study websites or ads. Get instant, cost-efficient insights into visual attention and interest.

New small eye tracking system for your portable lab

The Tobii X2-30 Eye Tracker (available in Compact Edition and Wide Edition) is a revolutionary small eye tracking system, powered by the latest generation innovative eye tracking technology from Tobii.
Easily snap it on to a laptop, a PC monitor, or even a tablet for a compact, highly portable eye tracking solution. You only need to plug in a single USB cable. It is ideal for usability and market research studies in the field so you can test participants in their familiar surroundings. The full-feature eye tracking system delivers the same high quality of data as our other eye trackers and its very robust participant tracking capability enables you to work efficiently with a wide cross-section of your population. Maximum flexibility, portability, and a significantly lower price make it possible to integrate eye tracking into every interface design or communication project.

Versatile for a broad spectrum of eye tracking studies

The modular system can be used both in screen and real-world test scenarios, making way for a very broad spectrum of studies. Mount the eye tracker on a laptop, a PC monitor, an all-in-one PC, or even a tablet (mobile device accessories will be available soon). Present your stimuli using a projection or TV. Study real-world interfaces like an ATM, a ticket machine or an information kiosk. The supplied mounting solutions support a variety of study designs (see image below).

Tobii X1 Light Eye Tracker eye tracking system setups
Mount the Tobii X2-30 Eye Tracker on a laptop or monitor for screen-based research or study real-world interfaces.

 

Compact Edition and Wide Edition meet your specific study needs

Choose between the Compact Edition and the unique Wide Edition depending on your specific study context and stimuli dimensions.

The Compact Edition is a smaller version of the eye tracker, measuring no more than 184 mm (7.3’’) in length. Use it for your portable eye tracking lab or studies that require a small eye tracker to track what participants see on:

  • Laptops and smaller PC monitors up to app. 22’’
  • Tablets and mobile phones (dedicated mobile device accessories will be available soon) 
  •  Small real-world interfaces

The Wide Edition is designed for studies that require larger gaze angles (up to 37°). It enables studies that involve larger stimuli, being able to track interfaces such as:

  • PC monitors up to app. 27’’
  • TV
  • Projections, simulators
  • Large real-world interfaces

Fields of use

The Tobii X2-30 Eye Trackers are designed for studies primarily aimed at determining precisely where the participants are looking — the gaze point—rather than studying timing, duration of fixations or eye movements such as saccades, for example. The eye trackers are suitable for use in usability, market research and other research, in studies such as:

  • Website and software usability studies
  • Copy testing, digital campaigns and TV commercials
  • Package design studies
  • Real-world interface studies that require a small eye tracker, such as studies of an ATM, ticket machine, or control panel.

> Tobii X2-30 Eye Tracker Features