Press Releases 2010

December 20, 2010
New communication device offers yet another way for disabled people to develop language skills and communicate on their own terms

Tobii Technology AB announced the launch of the Tobii C15, a new assistive and augmentative communication device that completes the Tobii C-Series family. Now, individuals with communication disabilities can choose the device that best allows them to communicate freely and live more independently.
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December 17, 2010
Tobii launches LiterAACy – an efficient vocabulary system that helps evolving communicators learn to read and write

Today Tobii Technology AB announced the launch of a brand new vocabulary system, LiterAACy. It is a symbol communication system that makes it easier for individuals with speech and communication impairments to learn how to read and write. Besides using the system to organize vocabulary in their communication aids, they use LiterAACy to make their first experiences with letters and words – just like other children, who first scribbles with pencils.
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December 15, 2010
Tobii launches Sono Primo – the comprehensive and motivational content package for emerging communicators

Tobii Technology AB announced the launch of Sono Primo, a brand new vocabulary system for assistive and augmentative communication. Sono Primo offers situational communication with core vocabularies, social scripts, visual scenes and more for emergent communicators.
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November 19, 2010
Tobii Technology Awarded the SIME Grand Prize 2010

Stockholm, Sweden, November 19, 2010 – Tobii Technology was awarded the prestigious SIME Grand Prize 2010. SIME, northern Europe’s largest Internet and digital business opportunity event, handed out the SIME prizes on Thursday evening, November 18, 2010.
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November 11, 2010
Tobii Technology Launches 300 Hz Eye Tracker

New TX300 to help scientists create studies that capture saccades, micro saccades and fixations at 300 hertz while allowing for subjects’ natural head movement.
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November 9, 2010
Eye tracking research made easier for scientists with launch of Tobii Toolbox for MATLAB

New software from Tobii Technology allows researchers to directly control and program Tobii eye trackers within MATLAB.
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October 28, 2010
Leyhausen Field Services International equips its global studios with Tobii Eye Trackers

From November 2010, 16 international Leyhausen test studios will offer Tobii eye tracking systems for market research studies. Leyhausen thus becomes the first global field service company to offer comprehensive eye tracking products in addition to its services, making the technology accessible to even more companies.
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October 26, 2010
Tobii Eye Tracking SDK Free via Online Portal

Leader in eye-tracking products and technology introduces Tobii Application Market to facilitate global sharing of software applications and ideas.
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October 22, 2010
Tobii Studio 2.2 brings new platform for efficient analysis of mobile eye tracking data

Tobii is pleased to announce the release of Tobii Studio 2.2, featuring support for the new mobile Tobii Glasses Eye Tracker and tools for efficient analysis of mobile eye tracking data.
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September 22, 2010
Tobii provides communication devices to Extreme Makeover

On October 3rd, Extreme Makeover: Home Edition makes a visit to the Lutz Family of Setauket, New York. Extreme Makeover: Home Edition is known for making dreams come true, and Tobii ATI is proud to...
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June 22, 2010
Tobii provides greater insight into human behavior with launch of new eye tracking glasses

Businesses can now conduct research in a way that was previously impossible.
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June 14, 2010
Tobii releases new version of Tobii SymbolMate – works in perfect unison with the new Tobii S32

Stockholm, Sweden: 14th of June, 2010 – Today Tobii Technology AB announced the release of the updated Tobii SymbolMate, an AAC application for creating, editing, managing and printing communication pages. Tobii SymbolMate 1.1 offers integrated support for the brand new Tobii S32.
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June 14, 2010
Tobii launches Tobii S32 Touch - a fun, and easy to use, communication device

Stockholm, Sweden: 14th of June, 2010 – Today Tobii Technology AB announced its European launch of a brand new recorded speech device, the Tobii S32 Touch. Emergent communicators are given a way to communicate by activating pre-recorded messages at the touch of a finger.
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June 3, 2010
Tobii Technology Selected as a Red Herring Top 100 Europe for the third year in a row

Red Herring announced its Top 100 Award in recognition of the leading private companies from Europe, celebrating these startups’ innovations and technologies across their respective industries.
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June 2, 2010
Tobii Announces Collaboration Agreement with Procter & Gamble

Tobii Technology, the global market leader in attention and visibility measurement technology, announced today that Procter & Gamble (NYSE:PG), the world’s largest consumer goods company, has made Tobii one of its preferred partners for scaled virtual market research solutions. The agreement will also enable Tobii to collaborate with P&G on Tobii product innovations.
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May 31, 2010
Tobii Eye Control Demonstrated by Microsoft at Computex

Eye control is one of many computer interfaces that will be available to users in the future. At Computex in Taipei, visitors can test the feature personally in the Microsoft booth where eye control from the Swedish company Tobii Technology is demonstrated.
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May 7, 2010
Tobii Studio 2.1 takes quantitative eye tracking analysis to the next level

Stockholm, Sweden – April 7, 2010 – Tobii is pleased to announce the release of Tobii Studio 2.1 and a brand new statistics module for efficient analysis of eye tracking data.
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April 27, 2010
Tobii Eye Tracker at Expo 2010 Shanghai China

Stockholm, April 27, 2010 – For the first time in the World Expo’s more than 150-year history there will be a pavilion displaying future living options for people with disabilities: the Life & Sunshine pavilion. MyTobii P10, the eye-controlled communication device from the Swedish company Tobii Technology, is part of this exposition.
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March 18, 2010
Tobii Eye Tracking gives global Renaissance exhibition a new dimension

What is an eye tracker doing at a Renaissance exhibition? The answer is as ingenious as unpredicted – it opens the eyes of the visitors. At the :And there was light Renaissance exhibition opening March 20 in Gothenburg, visitors will have the chance to see da Vinci’s “The Last Supper” and then receive visual feedback detailing how they in fact looked at the artwork using a Tobii Eye Tracker.
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March 1, 2010
Tobii showcases the capacity of eye tracking at CeBIT

CeBIT, the world’s largest IT tradeshow will be held in Hannover, Germany between 2 and 6 March 2010. Tobii will present a broad selection of eye trackers and demonstrate what the technology can be used for, today and tomorrow.
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