Collect eye tracking data in a coffee shop, mall or office—wherever your participants are. The compact yet full-feature eye tracking system snaps into place on your laptop so you can study websites or ads. Get instant, cost-efficient insights into visual attention and interest.
Compact eye tracking system for your portable lab
The Tobii X1 Light Eye Tracker is the smallest of all our eye trackers. Mount it on a laptop or PC monitor for a compact, highly portable eye tracking solution. It is ideal for usability and market research studies in the field, allowing you to test participants in their familiar surroundings. The travel-friendly solution fits neatly into its carrying case so eye tracking tests can be performed effectively in different locations.
The full-feature eye tracking system builds on the same advanced technology as our other eye trackers with no compromise in quality. Maximum portability and a lower price make it possible to integrate eye tracking into every interface design or communication project.
Versatile for a broad spectrum of eye tracking studies
The versatile eye tracking system can be used both in screen and real-world test scenarios, making way for a very broad spectrum of studies. Present stimuli on a laptop, a PC monitor or an all-in-one PC. Study real-world interfaces like an ATM, a ticket machine or an information kiosk. Supplied mounting solutions support a variety of study designs (see image blow).
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| Mount the Tobii X1 Light Eye Tracker on a laptop or monitor for screen-based research, or study real-world interfaces. |
Fields of use
The Tobii X1 Light Eye Tracker is suitable for usability, market research and other studies that analyze visual attention, gaze patterns, and the like:
- Website and software usability studies
- Copy testing, digital campaigns and TV commercials
- Package design studies
- Real-world interface studies that require a small eye tracker, such as studies of a cash machine, ticket machine, or control panel
- Neuromarketing studies combining biometric signals with gaze point data
The eye tracking system is designed for studies primarily aimed at determining precisely where the participants are looking–the fixation point–rather than studying timing or duration of fixations or eye movements such as saccades, for example.
The Tobii X1 Light Eye Tracker is available for purchase or for rental. Rental packages are designed to contain everything you need to conduct a study.
> Tobii X1 Light Eye Tracker Features