eyeQ Newsletter

eyeQ is an executive summary of noteworthy articles pertaining to eye tracking in market research and usability and is distributed every month to industry leaders on a complimentary basis. Our editorial staff monitors nearly 12,000 newspapers, business publications, Web sites, national and international wire services, and other periodicals and summarizes significant articles into an easy-to-read summary.

Headlines August issue 

Tobii Tips & Tricks 

Did you know you can put heat maps and gaze plots in motion?

Market Research 

"2010 CIO 100 Awards: Beyond IT Value, Creating Lasting Innovation for Business Growth"
"Eye Tracking Consumers"
"Fashion Advertisements and Young Women: Determining Visual Attention Using Eye Tracking"
"The Untapped Potential of Shopper Research"

Usability 

"Eye Tracking Technology Takes User Centered Design to New Heights"
"Google Launches Official Reference Guide for Video Sitemaps"
"6 Ways Eye Tracking Is Changing the Web"
"Optimize Your Website: Usability Tests to Increase Value, Decrease Costs"

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