Today, Tobii and Mobalytics officially opened a beta test that adds advanced eye tracking analytics to the Mobalytics training platform. The addition of eye tracking insights enables gamers to understand and improve important aspects of their competitive attention-based performance in the game League of Legends.
“We’ve teamed up with Mobalytics to combine the powerful analytics that come from eye tracking data, with the deep insights the existing Mobalytics platform provides to players,” said Martin Lindgren, Director of Gaming, Tobii. “Together, we’ve created a way for gamers who care about League of Legends to get more information about their game performance than ever before.”
During the beta, players can use eye tracking to assess five different aspects of their individual performance and compare scores with friends, higher-ranked players, and even professionals. The five metrics include:
“Eye tracking provides a critical window into how competitive gamers prioritize attention,” said Amine Issa, Founder and Warchief of Science at Mobalytics. “Understanding how players process information provides important insights that can be used to help them improve performance and climb the ladder.”
Winners of TechCrunch Disrupt 2016, Mobalytics is an esports analytics startup founded by a group of passionate competitive gamers. The Mobalytics mission is to discover what makes the best so good, and to use this knowledge to empower all competitive gamers on their quest to achieve greatness.
League of Legends is one of the most popular online games in the world with more than 100 million monthly active players.
The beta for the Tobii Eye Tracking update in Mobalytics is now available as a free update for Mobalytics and Alienware Arena users who play League of Legends. To participate, you’ll need a Tobii Eye Tracker or an Alienware laptop with integrated Tobii Eye Tracking. You will also need a Mobalytics and Alienware Arena account. To learn more, visit https://eyetracking.mobalytics.gg/.
Ben Conrad, Vice President, Global Corporate Communications, Tobii Group, phone: +1 (650) 224-6261, email: firstname.lastname@example.org
Tobii is the global leader in eye tracking. Our vision is a world where all technology works in harmony with natural human behavior. Tobii operates through three business units: Tobii Dynavox makes specially designed computers that are controlled by eye movement or touch screens for use by people with special needs due to spinal cord injuries, CP, ALS or other medical conditions. Tobii Pro develops and sells eye-tracking equipment and services used today by more than 3,000 companies and 2,000 research institutions, including all of the world’s 50 highest ranked universities. Tobii Tech further develops Tobii’s technology for new volume markets, such as computer games, personal computers, virtual reality and smartphones. Tobii is headquartered in Sweden and is listed on Nasdaq Stockholm (TOBII). The group has over 700 employees. For more information, please visit www.tobii.com.