:quality(80))
Webinar
Eye tracking and packaging neuro-design
May 18, 2021
17 min
English
Free
Speaker
Dr. Ubaldo Cuesta Cambra
Professor of Social Psychology at Complutense University
:quality(80))
Related content
:quality(80))
Customer stories
Eye Tracking x Metaverse
Unicharm, who are well experienced in using cutting-edge technologies to conduct market research, decided to use eye tracking and VR research.
:quality(80))
Customer stories
Eye tracking study of package design led to 15% sales growth
Stratégir uses eye tracking to test new and existing products using purchase process simulations and high-definition virtual shelves.
:quality(80))
Customer stories
Improving package design for Unilever
Unilever used eye tracking to better understand how customers engage with product packaging in-store.