Our software for driver monitoring is built on two decades of attention computing, protecting road users from driver drowsiness and distraction. With flexibility, easy integration, and practicality at the forefront, it’s the safest option for drivers and the most sensible option for OEMs and Tier 1s.
Every year more than 1.35 million people are killed in road accidents, and 90 % of these result from human error, often drowsiness or distraction. Technology that mitigates the human factor is going to be critical in achieving Vision Zero; the end of road traffic deaths.
A political consensus is growing. All new cars in the EU will require a camera-based DMS by the year 2026, meaning manufacturers need to begin incorporating this software into their systems now. A DMS is no longer a luxury feature; it’s the law.
Driving shouldn’t be a stressful experience, and when drivers feel safe, it isn’t. With our DMS analyzing attention, distraction, and drowsiness, drivers feel that extra layer of protection. The system is subtle, unobtrusive, and only steps in when needed, providing a calm and pleasant environment for the driver and passengers.
Tobii DMS leverages core signals to understand and monitor the cognitive state of the driver, including distraction, drowsiness, and other potentially dangerous behaviors. This allows OEMs and Tier 1s to create warnings and alerts that react to the maximum thresholds for driver states and data from other sensors, like the speedometer. With a deep-learning algorithm built on comprehensive population coverage, Tobii DMS works for any driver, in any situation.
Innovation is in our DNA - We reinvest 40% of our turnover into R&D, and with the world’s largest eye tracking and attention computing patent portfolio, we bring powerful eye technology and two decades of expertise to disrupt the DMS industry.
We collect high-quality data for our deep-learning algorithm, helping us to build an unbeatably robust signal. This means that Tobii DMS works under a wide range of lighting conditions, regardless of hats, sunglasses, and face coverings, and across all ethnicities.
A driver monitoring system needs to work for the driver. That’s why we prioritize an unobtrusive setup that doesn’t affect the driver’s natural behavior, ensuring focus behind the wheel. The accuracy of Tobii DMS also eliminates false positives, so you only notice it when it’s needed.
We give our customers control over camera selection and placement, so they never have to compromise on their design choices. The strength of Tobii DMS makes it compatible with a range of different hardware specifications, meaning a lower total cost of implementation for OEMs and Tier 1 customers.
We build relationships with OEMs and Tier 1s that provide stability and trust over the long term. Our full-stack in-house competence puts leading expertise at your fingertips and makes us the ideal partner for automotive projects.
Tobii has been selected by the world’s largest automotive Tier-1 supplier based in Germany to deliver its software for driver monitoring systems (DMS).
Tobii and Automotive Motion Lab, a joint initiative by Stellantis and Aix-Marseille Université, are collaborating to evaluate driver drowsiness from several physiological measurements and seat data. The initiative is another testament to Tobii's commitment to making roads safer with innovative technology.
Discover the top 5 reasons Tobii DMS excels in keeping you safe on the road.
Learn moreThe DMS, how it works, and how it will help create a future without accident-related fatalities — Tobii's Peter Tiberg explains.
Learn moreIn this post, we focus on how we address the ‘safer for people’ element with our Tobii Driver Monitoring System (DMS).
Learn moreAttention computing enables machines and devices to understand people. It is the next gen of HCI leveraging sounds, gestures, and movement.
Learn moreEye tracking is a foundational technology for a broad range of applications, including scientific research, behavioral analysis, and assistive technology.
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