:quality(80))
:quality(80))
:quality(80))
事例
旅客ターミナルの案内を改善する方法 ｜ヒースロー空港
ヒースロー空港はアイトラッキングを活用し、乗客が第5ターミナルをどのように移動しているかを明らかにし、より簡単かつ効率的に空港内を移動できるよう改善しています。
お客様の事例紹介
トビーのアイトラッキングとアテンション・コンピューティングの技術は、 世界中の企業や大学、研究機関で幅広く活用されています。
導入企業
トビーの技術は世界中の企業や大学研究機関で活用されています。
導入事例
導入事例
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事例
教育期間短縮からＤＸ戦略まで｜株式会社クボタ 様
クボタ様、熟練技が求められる工程でアイトラッキングを活用。教育期間が半減し、DX戦略にも活用されています。
:quality(80))
事例
アイトラッキングとVRでめまいの診断と治療に革新を起こす
NeuroEars社は、VRにおけるアイトラッキング技術を活用し、神経学的疾患の高度なデジタル診断と治療法を開拓しています。
:quality(80))
事例
Z世代の心をつかむプリントシールの開発へ ｜フリュー株式会社様
フリュー様は、Z世代の深層心理を掴むためにアイトラッキングを活用。トビーの調査チームがプリントシールのユーザー調査を行う。Z世代の”今“を把握。
:quality(80))
事例
救命救急の教育にアイトラッキングを活用｜日本体育大学様
救命救急の教育にアイトラッキングを活用。経験値に加えて、科学的根拠を加えて教育内容をさらに高度化
:quality(80))
事例
人間の行動メカニズムを理解し、新技術に応用
アイトラッキングを使って高齢者ドライバーの運転行動を研究した、名古屋大学 未来社会創造機構の事例を紹介しています。
活用動画
活用動画
手術法の解説と学生の学習評価のためのアイトラッキング
アイトラッキングは特定のタスクに付随する認知プロセスを示し、学習プロセスにおける学生の理解度を評価するために使用することができます。
SEAT社とインフォテイメントの設計
SEAT社は、インフォテイメントシステムをより安全で操作しやすいものに最適化するため、アイトラッキングを活用しています。この研究は、ドライバーの意識をより正確に理解し、新鮮なデザイン決定に寄与しました。
なぜ広告代理店がUXテストにアイトラッキングを活用するのか
アイトラッキングは、ユーザビリティやデザインに関連する調査において、他の手段では代替できない答えを提供します。世界的な広告代理店のＵＸチームに、なぜトビーのアイトラッキングを導入しているのかを聞いてみました。
お客様の声
お客様の声
“
Understanding human behavior will benefit aviation safety, space exploration, and enable safe, autonomous flight.
NASA Research Scientists
NASA LANGLEY RESEARCH CENTER
:quality(80))
“
With eye tracking we can pinpoint exactly where passengers face confusion in their journeys and what signage is being ignored or misinterpreted.
Wesley Lang
Research and Insight manager (Operations), Heathrow
:quality(80)){kind=logo}
“
Our study participants are people with Autism Spectrum disorders or Schizophrenia where having an eye tracking system that is unobtrusive and allows for head movement is imperative. The dual eye tracking cameras, sampling rate and discreet design with Tobii Pro Fusion will open up the possibilities for more extensive research on our demographic.
Dr. J. Adam Noah
YALE SCHOOL OF MEDICINE, BRAIN FUNCTION LAB
:quality(80)){kind=logo}
“
The scene camera's increased field of view in Tobii Pro Glasses 3 makes a major difference when conducting wayfinding research, especially in an outdoor environment where, with a narrower field of view, we would lose track of the gaze data.
Professor Barbara Chaparro
EMBRY-RIDDLE AERONAUTICAL UNIVERSITY, USER EXPERIENCE LAB
:quality(80)){kind=logo}
“
Tobii Ocumen makes it easier for us to run our software and do our analysis. Everything is being filtered for us. All the high frequency gaze data are captured, processed, and filtered — a step we hadn't previously been able to utilize. When the data gets to us, it's ready for our implementation. It's a tremendous time-saver, and it puts the raw data into a consumable format
Scott Anderson
Clinical Officer, NeuroSync
:quality(80)){kind=logo}
“
Using eye tracking gives you the opportunity to look through the consumer’s eyes, so instead of only listening to an opinion we now see the analysis…and when we need a specific answer to a question, we use a lot of eye tracking because eyes don’t lie.
Jeroen van der Kallen
Customer Insight and Innovation Manager Europe, Unilever
:quality(80)){kind=logo}
“
This is the first time we can actually get data on visual human information collection…and we can use this data to optimize training procedures, we can also optimize operative procedures.
Prof. Dr. Christoph Starck
GERMAN HEART CENTER BERLIN
:quality(80))
“
Tobii Pro Spectrum is the best device in the market for our research. We want the equipment to have high resolution but also to be relatively simple to use. Tobii Pro Spectrum is very flexible to multiple settings and can be used for different purposes.
Marco A. Palma
Associate Professor, Department of Agricultural Economics and Director of the Human Behavior Laboratory, Texas A&M AgriLife, Texas A&M University
:quality(80)){kind=logo}
“
Our VisuALL Virtual Reality Platform (VRP) provides automatic, objective, and standardized visual function tests. Our partnership with Tobii allows us to increase the accuracy of our technology even more. Tobii Ocumen has helped us develop and deploy our product offerings and is a step forward in automating the assessment of visual function.
Alberto Gonzalez
CEO, Olleyes
:quality(80)){kind=logo}
“
By tracking a potential customer’s point of gaze, we were able to measure aspects of the decision-making process in a way that has never been done before.
Jonas Yden
Head of Insight and Innovation, Carlsberg Group
:quality(80)){kind=logo}
“
Understanding human behavior will benefit aviation safety, space exploration, and enable safe, autonomous flight.
NASA Research Scientists
NASA LANGLEY RESEARCH CENTER
“
With eye tracking we can pinpoint exactly where passengers face confusion in their journeys and what signage is being ignored or misinterpreted.
Wesley Lang
Research and Insight manager (Operations), Heathrow
“
Our study participants are people with Autism Spectrum disorders or Schizophrenia where having an eye tracking system that is unobtrusive and allows for head movement is imperative. The dual eye tracking cameras, sampling rate and discreet design with Tobii Pro Fusion will open up the possibilities for more extensive research on our demographic.
Dr. J. Adam Noah
YALE SCHOOL OF MEDICINE, BRAIN FUNCTION LAB
“
The scene camera's increased field of view in Tobii Pro Glasses 3 makes a major difference when conducting wayfinding research, especially in an outdoor environment where, with a narrower field of view, we would lose track of the gaze data.
Professor Barbara Chaparro
EMBRY-RIDDLE AERONAUTICAL UNIVERSITY, USER EXPERIENCE LAB
“
Tobii Ocumen makes it easier for us to run our software and do our analysis. Everything is being filtered for us. All the high frequency gaze data are captured, processed, and filtered — a step we hadn't previously been able to utilize. When the data gets to us, it's ready for our implementation. It's a tremendous time-saver, and it puts the raw data into a consumable format
Scott Anderson
Clinical Officer, NeuroSync
“
Using eye tracking gives you the opportunity to look through the consumer’s eyes, so instead of only listening to an opinion we now see the analysis…and when we need a specific answer to a question, we use a lot of eye tracking because eyes don’t lie.
Jeroen van der Kallen
Customer Insight and Innovation Manager Europe, Unilever
“
This is the first time we can actually get data on visual human information collection…and we can use this data to optimize training procedures, we can also optimize operative procedures.
Prof. Dr. Christoph Starck
GERMAN HEART CENTER BERLIN
“
Tobii Pro Spectrum is the best device in the market for our research. We want the equipment to have high resolution but also to be relatively simple to use. Tobii Pro Spectrum is very flexible to multiple settings and can be used for different purposes.
Marco A. Palma
Associate Professor, Department of Agricultural Economics and Director of the Human Behavior Laboratory, Texas A&M AgriLife, Texas A&M University
“
Our VisuALL Virtual Reality Platform (VRP) provides automatic, objective, and standardized visual function tests. Our partnership with Tobii allows us to increase the accuracy of our technology even more. Tobii Ocumen has helped us develop and deploy our product offerings and is a step forward in automating the assessment of visual function.
Alberto Gonzalez
CEO, Olleyes
“
By tracking a potential customer’s point of gaze, we were able to measure aspects of the decision-making process in a way that has never been done before.
Jonas Yden
Head of Insight and Innovation, Carlsberg Group
お問い合わせ
案件のご相談や機材に関するご質問、デモ依頼などお気軽にご連絡ください。お急ぎの場合は、03-6420-3990までご連絡ください。