Placed on or within a device interface eye tracking captures a person’s eye movements and characteristics, calculating a range of useful data points including presence, attention, and gaze point as well as the position of a person’s eye and pupil size. An application can leverage this data for device interaction or to solve a problem.
To illustrate what you can do with eye tracking one of our designers has created a short video. Using just his eyes as a control mechanism — visualized by the blue bubble — he shows how to select objects, zoom, pan, and carry out a quality inspection.
Eye tracking can be used in an unlimited number of fields of uses. From scientific research, to consumer marketing, on the job training, and even integrating it into your own products — eye tracking is a versatile tool to have. Discover where eye tracking can be used and how it can enhance your research or platform.
To get started with eye tracking, the first thing you need is an eye tracker. Once you’ve connected it, download our Concept Validation Tool and start controlling things with your eyes — no application development needed!
Are you eligible for a loan?
We may be able to lend you an eye tracker for testing purposes. If you think you might be eligible, get in touch with us.
If you don’t want to wait, you can buy an eye tracker, such as the Tobii Eye Tracker 5 — available on Tobii Gaming.
Our eye trackers connect to a PC through a USB port. When you plug your Eye Tracker 5 in for the first time, the Tobii Experience App will start automatically and guide you through the configuration options.
Need some extra help with the set up of your eye tracker? Check out our support article.
The Concept Validation Tool gives you instant access to our eye tracking demo that includes features such as:
Use gaze to select
Use gaze to select
Verify all corners
Use gaze to select
With gaze
With head movement
When you’re not looking
Eye tracking is a foundational technology for a broad range of applications, including scientific research, behavioral analysis, and assistive technology.
Fill out the form to download this useful tool.
