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Accelerate your sustainable transition to automation
Automation and digital transformation

Accelerate your sustainable transition to automation

If your organization is looking to develop its automation or worker support systems, the first step is to understand how the work is carried out today. Accurate gaze measurements and motion data of current manual work helps you make a sustainable transition to automation.

Guiding transformation through vision

Eye tracking reveals how users interact with new systems and interfaces, helping streamline automation training and accelerate digital adoption across the workforce.

  • 69% 

    of digital transformation efforts fail due
    to poor user adoption and training gaps.

  • 63%

    of automation training programs lack
    insight into real-time user engagement
    and comprehension.

  • 58%

    of operational errors during digital
    transitions stem from misinterpreting
    interfaces or workflows.

Eye tracking helps you solve

Automation process

Struggle automating processes

Helps overcome automation challenges by revealing user friction and workflow inefficiencies.

  • You don’t know which areas of your work are suitable for automation.
  • Your automated systems aren’t matching the performance or productivity of workers.
Automated system - work inspecting

Difficulty developing worker support system

Improves support system design by revealing real-time user needs and interaction gaps.

  • You don’t know how to integrate augmented reality for worker support.
  • Lack of a standard operating procedure is limiting your ability to develop.
  • You want to develop human-robot co-existence in your organization.

With eye tracking you can

Improve operations

Improve operations

Using clear and established processes in place, AI knows how to improve and maintain effective operation.

Visualize functions

Visualize functions

Visualize how your workplace functions ensuring you know which areas to automate.

Standardize data

Standardize data

Provide accurate standardization data needed for automation.

Reveal workflow patterns

Reveal workflow patterns

Reveal hidden workflow patterns and user behaviors to guide smarter automation decisions.

How eye tracking works

1. Visualize

Identify differences and commonalities in attention between experts and non-experts. Combine eye tracking with interviews to get a deeper understanding of reasons and motivations.

2. Standardize

Use eye tracking data and interview answers to create standard operating procedures that are efficient and effective.

3. Improve

Enhance the training process to save cost and time. Standardized data can be used for education, work instructions, and onboarding resources.

Our technology and expertise for training

Tobii Glasses X

Wearable eye tracking

Built to be lightweight and unobtrusive, our wearable eye tracker is perfect for conducting studies on the factory floor and in training scenarios. The wide-angle scene camera shows you exactly what your employees see and do while working without disrupting their natural behavior.

Tobii Glasses X Insight Services

Tobii Insight Services

Our research consultancy service has the tools and resources to help you to design and run studies that improve your automation and digital transformation. Our team help improve efficiency and effectiveness in your training methods by using powerful video documentation of real operator behavior.

Unlocking the hidden skills of your  employees

Unlocking the hidden skills of your employees

A sample report of eye tracking insights for specialist workplaces

We believe that the only way to understand and articulate hidden skills is by
capturing and analyzing attention. Download our sample report to see the
insights and visualizations available with an eye tracking study.

Explore the uses of eye tracking for training

Contact us 

Our team are experienced in applying technology and research expertise for effective eye tracking studies. 

Let’s talk about how your study might look.