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Report and papers
Using AI to close the literacy gap
Discover how Lexplore has systematized reading-assessment research findings in an AI solution with Tobii to translate gaze into reading skills.
Tobii and artificial intelligence
AI is part of Tobii’s foundation. Machine learning, AI, and advanced sensor technologies shape many of our products. Eye tracking reveals human attention and intent. When paired with AI, it gives your solutions the contextual awareness they need to understand real-world situations with greater accuracy.
We have invested more than 20 years in research and development within eye tracking. The same way eye tracking complements mouse and touch as an intuitive interaction method, it enhances AI by revealing what people notice, what they ignore, and their cognitive state.
Eye tracking gives AI a richer understanding of its surroundings and the person at the center. It identifies what matters in a scene by capturing attention patterns and intent through the eyes. It notices when someone is focused, distracted, drowsy or overwhelmed. This enables AI systems to respond with improved timing, greater precision, and a more nuanced understanding of human context.
AI that understands how students learn
Eye tracking adds the human insight that AI alone cannot access. In EdTech, it demonstrates how students interact with learning materials in real-time and helps AI recognize instances of rising focus, dropping engagement, or moments when support is needed. This creates more personal learning journeys, strengthens confidence among emerging readers, and ensures that every student has an equal chance to progress.
Transform diagnosis with eye tracking and AI
Eye tracking gives healthcare innovators a direct window into cognitive and neurological function. When combined with AI, it turns small and often invisible eye movement patterns into meaningful clinical signals. These insights support earlier detection, more accurate diagnoses, and treatments tailored to each patient.
Medtech developers now use this knowledge to advance tools for Parkinson’s, visual disorders, vertigo, and mental health assessments. Clinicians gain faster decision support and patients benefit from clearer and more confident care paths.
See how innovators use eye tracking today
Explore real examples of how organizations leverage eye tracking insights to build new products and improve care, learning, and human-centered solutions. Their stories show how eye tracking drives measurable results in the world of AI-powered innovation.
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