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What is eye tracking?

Our aim is to provide some content to help you on your journey from innovation to commercialization. Get started with eye tracking or broaden your current research scope with our extensive library of learning material. 

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Are you looking for eye tracking basics or do you need help integrating our technology into your systems? Get started with our library of learning material.

Explore our learning material - Tobii Resource Center

Tobii Resource Center

事件

出展情報・オンラインセミナー

Meet our eye tracking experts and demo our products at one of our upcoming events. Sign up for our informative webinars and learn more about eye tracking and attention computing. 

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Find all Tobii events related to eye tracking for research and innovation. Sign up for an event or webinar or visit us at our conference booths for demos!

Join us at our events about eye tracking technology - Tobii 

Tobii Events

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品質

Data Quality Metrics Reports

We have developed a test method to make it possible to compare different eye tracking systems. Repeat the tests by using the test specifications and judge the quality of the products yourself.

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Quality

Download the laboratory and field metrics test reports for Tobii eye trackers. We pride ourselves on the highest standards of data quality. 

Data quality reports for 3 Tobii eye trackers - Tobii 

論文紹介

科学出版物 

Did you know that over 12,000 scientific publications feature Tobii eye tracking technology? Discover the latest trends in eye tracking by exploring our scientific research highlights and the annual publications report. 

Scientific publications' highlights

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**Scientific publications with Tobii eye tracking solutions** 

In this report, we take a closer look at scientific papers published during 2022 that feature Tobii eye tracking equipment. The report gives an overview of how Tobii’s solutions contribute to advances in science and showcases the wide range of setups and applications that eye tracking has within research today. 

Annual research report 2022

Discover the latest trends in eye tracking by exploring our scientific research highlights and the annual publications report. 

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Scientific publications with Tobii eye tracking

你是否正在最佳状态？

あなたはゾーンに入っていますか？

Ieva Miseviciute

Written by

2 min

Read time 

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Are you in the zone? 

The flow state is characterized by complete task immersion, optimal focus, and pure enjoyment of the activity. Learn what your pupil size can reveal. 

How pupil size can help us understand the flow state

 As a science writer, I get to read peer-reviewed publications and write about the use of eye tracking in scientific research. I love discovering the new ways in which eye tracking advances our understanding of human cognition.

Ieva Miseviciute, Ph.D. 

SCIENCE WRITER, TOBII

Author

Are you in the zone?

Nearsightedness: How can going for a walk help? 

散步会帮助改善近视眼吗？ 

A team of researchers from SUNY College of Optometry in New York, NY, conducted an eye tracking study to investigate the impact of reading and walking on ON and OFF visual pathways.

Mirjana Sekicki

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Researchers from SUNY College of Optometry conducted an eye tracking study to investigate the impact of reading and walking on ON and OFF visual pathways. 

Nearsightedness: How can going for a walk help?

I work closely with scientific researchers who use eye tracking in their work. My mission is to create an ever stronger bond between the worlds of science and technology, for the advancement of our collective knowledge and wellbeing. 

Eye Tracking Research Advocate

儿童对“妈妈语”的注意如何帮助诊断孤独症？ 

「マザリーズ（赤ちゃん言葉）」に注目することが、どのように自閉症の診断に役立つのか？

In this scientific publication, learn how experts have found that children’s lack of attention to motherese can be used for early detection of ASD. 

3 min

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How can children's attention to “baby talk” help diagnose autism? 

Children's attention to baby talk help diagnose autism

How can children's attention to “baby talk” help diagnose autism

Empowering UX design with attention data 

Please fill out the form to download the sample report.

Download the report

In this sample report, you’ll see data and insights from a range of UX studies focusing on mobile app design, web design, prototype testing, and in-store navigation.  

Tobii

8 min

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See data and insights from a range of UX studies focusing on mobile app design, web design, prototype testing, and in-store navigation.

Free report: Empowering UX design with attention data

钱越多，花的越多？ 

Budget size affects purchasing. To understand this behavior, researchers from Duke University in the US conducted a study to reveal how budget influences consumer choices.

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Do people spend more if they have more to spend? 

To understand spending vs. saving behavior researchers from Duke University conducted a study to reveal how budget influences consumer choices.

Stationary eye tracking in classroom settings: Application areas and first results                   

Agenda

Fill out the form below to register for the webinar. If you can't make it to the live session, sign up anyway and we'll send you the recording.

Sign up for the webinar

In this webinar, we will discuss the latest research and explore practical solutions for implementing eye tracking technology in the classroom.

4 pm CEST | 10 am EDT

1 hour

Time

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Eye tracking beyond the lab

Webinar: Eye tracking beyond the lab

I work closely with scientific researchers who use eye tracking in their work. My mission is to create an ever stronger bond between the worlds of science and technology, for the advancement of our collective knowledge and wellbeing.

Dr. Mirjana Sekicki

Eye tracking research advocate, Tobii

Since mid-2022, Dr. Küchemann has been a group leader for AI in Physics Education at the Ludwig-Maximilians-University Munich.  
In his group, he uses stationary and mobile eye-tracking solutions to understand students' learning and problem-solving processes in physics.


Dr. Stefan Küchemann

LMU MUNICH, PHYSICS EDUCATION

Prof. Dr. Jürgen Mottok has been a professor of computer science since 2004 and a research professor for "Safe and Secure software-intensive Systems" at OTH Regensburg since 2017. He teaches fundamental courses in software engineering and programming languages, as well as specialized courses in functional safety, IT security (with applied cryptography), and reliability. His methodological expertise lies in the integration of application-oriented research with teaching in activating learning formats. He leads the Software Engineering Laboratory for Safe and Secure Systems (LaS³), where numerous research projects and academic educational biographies are conducted. Prof. Dr. Jürgen Mottok is a member of the board of the IT Security Cluster and organizer of the technical didactics working group on Software Engineering at Bavarian universities. He is also a member of the program committees of numerous scientific conferences and has received awards for his outstanding teaching and collaboration between business and academia. Five of his former doctoral students have since become professors themselves.

Prof. Dr. Jürgen Mottok

OTH Regensburg, Computer Science

Lisa Grabinger M.Sc. studied “Electrical Engineering and Information Technology” (B.Eng.) and “Applied Research” (M.Sc.) at the OTH Regensburg. With internships at BMW and Vector Informatik she discovered her enthusiasm for data science – from big data and machine learning to causal inference. Currently, she is doing research on and with eye tracking systems as a research assistant and Ph.D. student at the OTH Regensburg and the University of Regensburg, respectively.

Lisa Grabinger M.Sc. 

RESEARCH ASSISTANT AND PH.D. STUDENT, OTH REGENSBURG AND THE UNIVERSITY OF REGENSBURG

Florian Hauser M.A, studied “Educational Science” (B.A. and M.A.) at the University of Regensburg. After that, he gathered experience in industry as a project consultant at Bayernwerk. Currently, he is doing (eyetracking) research on expertise in code reviews as a research assistant and Ph.D. student at the OTH Regensburg and the University of Regensburg, respectively.

Florian Hauser M.A.

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