Unlocking the potential of eye tracking

Course details

How can I get the most out of eye tracking? Join us for three days of discovery and discussion where you will be equipped with practical eye tracking knowledge, best practices, and hands-on guidance to help you become an eye tracking master. Students, researchers, professors, and industry professionals... it’s time to take eye tracking to the next level!

The course includes:

• Expert-led sessions: Learn from our experienced eye tracking research scientists.

• Hands-on experience: Engage with Tobii Pro Glasses 3, Tobii Pro Fusion,
  Tobii Pro Spark, and Tobii Pro Spectrum in our interactive workshops.

• Networking opportunities: Build relationships with fellow researchers and Tobii experts.

• Exclusive benefits: Get discounts on equipment and software, and gain access to our knowledge platforms, Tobii Connect and Tobii Academy.

Who should attend?

Our training is ideal for individuals at all levels of expertise, from newcomers to advanced users, including:

• Researchers and students exploring eye tracking for the first time.

• Enterprise teams seeking to onboard new staff or enhance current expertise.

• Specialists in fields like human factors, healthcare, and market research.

Program overview

Day 1: Foundations of eye tracking

09:30 - Welcome breakfast and networking

10:30 - Introduction to Tobii

11:00 - “Eye tracking: Why and how” – Covering the fundamentals

12:00 - Lunch break

13:00 - Hands-on session with Tobii eye trackers

14:15 - Break

14:30 - Experimental design principles

15:00 - 16:00 - Research question consultations with experts

Day 2: Advanced research techniques

09:00 - Multimodal research integration

10:00 - Discuss your research questions

10:30 - Break

10:45 - Data collection workshop with Tobii Pro Lab

12:00 - Lunch break

13:00 - 16:30 - Hands-on data collection activities

18:00 - Optional Stockholm trip – museum visit and dinner

Day 3: Data analysis and knowledge sharing

09:00 - Metrics and outputs from eye tracking studies

10:00 - Practical data analysis sessions

10:30 - Break

10:45 - Practical data analysis sessions

12:00 - Lunch break

13:00 - Participant project presentations

15:15 - Tobii Connect and Tobii Academy introduction

15:30 - 15:45 - Closing session and farewell