Our eye tracking solutions combine nonintrusive and discreet eye trackers, such as Tobii Pro Spectrum, with software such as Tobii Pro Lab, enabling you to run studies and generate quantitative evidence underlying visual behavior in a wide variety of domains, such as:
Psychology and neuroscience research
Eye tracking in psychology and neuroscience research
The deep connection between what we look at and what's going on in our minds makes it possible to derive behavioral insights from eye movements. And because eye tracking solutions systematically capture and measure tiny eye movements and gestures, they can generate accurate insights about visual attention, cognitive processes, and reactions — enabling researchers to expand scientific knowledge of behavior.
Why use eye tracking?
Pupil center corneal reflection (PCCR) is one of the most accurate and nonintrusive ways to capture and measure eye movements. Our eye trackers use this technique to deliver a data stream in real-time containing raw data, such as gaze point, eye openness and pupil diameter.
Reliable data capture in the lab and in the field
We provide complete solutions for examining behavior in psychology and neuroscience studies — whether you're conducting them in a controlled setting, like a lab, or out in the field. Our solutions deliver robust, repeatable data, enable freedom of movement, and are easy to use.
Fields of research
Cognitive psychology
Social psychology
Behavioral psychology
Developmental psychology
Psycholinguistics
Clinical psychology
Nonhuman primate
What you can measure with eye tracking
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Attention
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Memory
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Perception
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Language
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Problem-solving
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Decision-making
Research setups for psychology and neuroscience
Screen-based for the lab
For lab environments, our screen-based eye trackers, Tobii Pro Spectrum and Tobii Pro Fusion, produce visual stimuli on a screen and work together with Tobii Pro Lab to deliver insights on study participant reactions.
Screen-based for the field
In the field, you can connect the plug-and-play Tobii Pro Fusion eye tracker to a screen in, say, a school, hospital, or any other location where study participants are readily available. Works together with Tobii Pro Lab to deliver insights on behavior.
Standalone for the lab
If your study requires participants to observe or interact with physical objects or a person, you can use Tobii Pro Spectrum in standalone mode. Works together with Tobii Pro Lab to deliver insights on behavior.
Wearable for the real world
Designed for on-the-go data capture, our Tobii Pro Glasses 3 wearable eye tracker allows study participants to move around and interact intuitively with the objects and people around them — for the lab and the field.
Related content
What can eye tracking reveal about cognitive processes?
In this learn article, we will present how eye tracking technology has been used to study cognitive processes and the insights that these studies have generated.
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Understanding child psychology with eye tracking
In this webinar experienced researchers will share their insights using eye tracking in developmental, clinical, and educational-psychology research in infants and children. Furthermore, you will get the chance to learn from our own experts about different use cases and how the eye tracking software Tobii Pro Lab works.
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Eye tracking sheds light on social anxiety
Studies show that people with social anxiety pay more attention to negative facial expressions. An eye tracking study confirmed this theory and revealed that training people to focus on positive stimuli can lead to a reduction in this bias.
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Eye tracking applied in the context of an intercultural design workshop
To pave the way for self-reflection, encourage cultural awareness and promote an intercultural understanding, Professor Susanne P. Radtke led a group of design students from the German Ulm University of Applied Sciences to Indonesia to conduct an intercultural workshop.
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Eye tracking used to understand Tourette syndrome
Researchers from the Cardiff School of Geography and Planning in the United Kingdom used Tobii Pro Glasses to understand the occurrence of compulsive behavior among people with Tourette syndrome.
Learn moreRelated products
Tobii Pro Spectrum
This high-performance research system captures gaze data at speeds up to 1200 Hz. A screen-based eye tracker for extensive research from fixation-based studies to micro-saccades.
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Tobii Pro Glasses 3
Designed for the real world, our third-generation wearable eye tracker allows you to conduct behavioral research in a wide range of settings.
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Tobii Pro Lab
Tobii Pro Lab, our eye tracking software supporting screen-based and wearable eye trackers. Guides the researcher through the entire research workflow.
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Tobii Pro Fusion
Screen-based eye tracker, capturing gaze data at speeds up to 250 Hz. This powerful research system supports from fixation to saccade-based research outside of the lab.
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New! Tobii Pro Spark
A powerful screen-based eye tracker, capturing gaze data at 60 Hz. With this affordable system, anyone can easily enhance their research with data that illuminates human attention and intent.
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New! The eye tracking starter kit
Kick-off your eye tracking research with our best-in-class hardware and software bundle.
Learn moreResearch studies and eye tracking
Physiological synchrony is associated with attraction in a blind date setting
Prochazkova and colleagues (2022) investigated physical attraction during real-life dating while participants wore our Tobii Pro Glasses 2. They could show that attraction depends on physiological asynchrony.
Common and independent processing of visual motion perception and oculomotor response
Yoshimoto and Hayasaka (2022) investigated visual motion perception and eye movements in a visual motion priming paradigm using Tobii Pro Fusion.
Related solutions
Scientific research
Nonhuman primate
Neuroscientists and psychologists use eye tracking in nonhuman primate research to explore evolutionary conserved behaviors and cognitive processes.
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Scientific research
Developmental psychology
Enabling researchers to study gaze behavior, one of the first developments, opening the door to a child's mind long before acquiring language.
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Scientific research
Reading and language
Eye tracking has become an established tool to objectively measure human language processing and eye movements in reading.
Learn moreEnabling success
Tobii offers tailored support to address research needs throughout your journey with Tobii’s eye tracking.
Tobii Funding support services
Tobii Funding support services help you improve your grant proposals for research that includes eye tracking in its methodology
Tobii Connect
Tobii Connect delivers product documentation, how-to guides, and answers to FAQs as well as access to software updates. Our customer care services help with any technical issues concerning Tobii products.
Tobii Academy
Tobii Academy our online learning platform, helping you ensure study success at every step of the way from study design to interpreting your eye tracking data.
Publications
Huber, Stefan E., Markus Martini, and Pierre Sachse. "Patterns of eye blinks are modulated by auditory input in humans." Cognition 221 (2022): 104982.
Hoffmann, Alexandra, Jan Philipp Nolte, and Pierre Sachse. "Variation in antisaccadic response latencies investigated with the hierarchical LATER process model." Brain and Cognition 158 (2022): 105850.
Maran, Thomas, Alexandra Hoffmann, and Pierre Sachse. "Early lifetime experience of urban living predicts social attention in real world crowds." Cognition 225 (2022): 105099.
Woods, Callum, Zhiyuan Luo, Dawn Watling, and Szonya Durant. "Twenty seconds of visual behaviour on social media gives insight into personality." Scientific Reports 12, no. 1 (2022): 1-11.
Gonçalves, André, Yuko Hattori, and Ikuma Adachi. "Staring death in the face: chimpanzees' attention towards conspecific skulls and the implications of a face module guiding their behaviour." Royal Society Open Science 9, no. 3 (2022): 210349.