Real insights from the real world
Wearable eye trackers

Real insights from the real world

Our wearable eye trackers help you capture gaze, attention, and decision-making in real-world environments. Designed for behavioral research, customer experience, training, and human performance studies, our eye tracking glasses deliver authentic insights where behavior happens naturally.

What is a wearable eye tracker? 

A wearable eye tracker is a pair of eye tracking glasses that measures where people look as they move naturally through their environment. By capturing visual attention and gaze behavior in real time, wearable eye tracking helps researchers and organizations understand how people interact with tasks, products, and surroundings.

Used in research, training, manufacturing, transportation, sports, healthcare, and consumer studies, wearable eye trackers provide objective behavioral data that helps improve experiences, optimize performance, enhance safety, and support better decision-making. By revealing what people see, and what they may miss, they turn observation into actionable insights.

What is a wearable eye tracker? 

Benefits

Benefits

Capture behavior. Drive improvement. 

Capture authentic insights into how people interact with tasks, products, and the world around them.

  • Natural behavior 

    Capture authentic behavior in real-world environments instead of simulated conditions. 

  • Freedom of movement 

    Collect high-quality eye tracking data while participants walk, work, train, drive, shop, or perform complex tasks. 

  • Actionable insights 

    Turn human attention data into improvements for training, usability, safety, performance, and customer experience. 

Our products

Our products

Our wearable eye trackers

Discover wearable eye trackers designed to capture natural behavior and reveal attention in real-world environments.

Tobii Glasses X

Tobii Glasses X 

A versatile wearable eye tracker built for fast-moving environments and applied research. Ideal for studies in UX, sports, training, consumer behavior, and industrial settings. 

Tobii Pro Glasses 3 - riding a motorcycle

Tobii Pro Glasses 3 

Advanced eye tracking glasses designed for in-depth behavioral research. Capture precise gaze data in real-world situations and gain a deeper understanding of human attention and decision-making. 

Not sure which wearable to choose?

Not sure which wearable to choose?

Compare our wearable eye trackers to
decide which one is the best choice for
your research or business needs.

Steps

Steps

How wearable eye tracking works 

Wearable eye tracking combines advanced sensors, scene cameras, and eye tracking technology to measure where people look in real time. 

  • Step 1

    Capture 

    Eye tracking glasses record eye movements and the participant's field of view simultaneously. 

  • Step 2

    Measure 

    The system calculates gaze direction and visual attention with high accuracy. 

  • Step 3

    Analyze 

    Examine fixation patterns, points of attention, and task-related behavior with our software. 

  • Step 4

    Improve

    Insights help identify opportunities, solve challenges, and improve products, processes and outcomes.

Use cases

Use cases

Where wearable eye tracking creates impact 

Our wearable eye trackers are used across industries to understand behavior, improve performance, and support better decision-making in real-world environments. 

UX and customer experience 
UX and customer experience 
UX and customer experience 
UX and customer experience 

Understand how people interact with products, spaces, and services to identify friction points and improve experiences.

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Training and skill development 
Training and skill development 
Training and skill development 
Training and skill development 

Capture how experts perform tasks and compare behaviors across experience levels to improve onboarding, training efficiency, and knowledge transfer. 

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Manufacturing and industrial operations 
Manufacturing and industrial operations 
Manufacturing and industrial operations 
Manufacturing and industrial operations 

Study workflows, safety procedures, inspections, and operator performance to identify opportunities for optimization. 

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Sports and human performance 
Sports and human performance 
Sports and human performance 
Sports and human performance 

Analyze visual attention, situational awareness, and decision-making to better understand performance under real-world conditions. 

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Driving and transportation research 
Driving and transportation research 
Driving and transportation research 
Driving and transportation research 

Investigate gaze behavior, safety, attention allocation, and environmental awareness in realistic driving scenarios. 

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Retail and shopper behavior 
Retail and shopper behavior 
Retail and shopper behavior 
Retail and shopper behavior 

Discover what captures customer attention in stores, evaluate merchandising effectiveness, and optimize layouts and customer journeys.

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Why choose Tobii

Trusted experise

Why choose Tobii

Proven in the real world 

From consumer research to industry applications, organizations around the world rely on Tobii wearable eye trackers to better understand human behavior and attention. 

  • Chosen by leading companies, universities, and research institutions worldwide.

  • Featured in thousands of scientific publications on attention, behavior, and performance.

  • Powerful software and analysis tools to support every stage of your workflow.

  • Decades of eye tracking expertise supporting academics and industry professionals.  

Proven in the real world 

Trusted by leading universities, industries and brands

Inspiring customers stories

Discover how organizations around the world use wearable eye tracking to better understand behavior, performance, and decision-making. 

Our software solutions

Pair them with our software and applications

Our software solutions help transform wearable eye tracking recordings into meaningful insights. 

Upgrade program

FAQs

FAQs

Explore wearable eye trackers

For additional information, visit our comprehensive FAQ page.